{"id":1073,"date":"2017-10-10T20:16:37","date_gmt":"2017-10-10T20:16:37","guid":{"rendered":"https:\/\/www.siteuptime.com\/blog\/?p=1073"},"modified":"2017-11-16T14:54:51","modified_gmt":"2017-11-16T14:54:51","slug":"5-competitor-monitoring-tips-to-steal-away-customers","status":"publish","type":"post","link":"https:\/\/www.siteuptime.com\/blog\/2017\/10\/10\/5-competitor-monitoring-tips-to-steal-away-customers\/","title":{"rendered":"5 Competitor Monitoring Tips to Steal Away Customers"},"content":{"rendered":"

You’ve got it going on. A cool website, a service that alerts you<\/a> if it goes down, and great content.<\/p>\n

But if you want that content to outshine the rest, there is another thing you absolutely must do.<\/p>\n

You must start competitor monitoring.<\/p>\n

Engaging in this analysis will give you insight into what works, what doesn’t work, and it will enable you to compare how you’re performing against others in your industry.<\/p>\n

All of which might beg the question:<\/p>\n

How Can I Perform Competitor Monitoring?<\/h2>\n

You have to adopt the attitude of a spy.<\/p>\n

You won’t actually be breaking into your competitors’ businesses at night or engaging in any illegal activity, but you will be observing them from afar. How?<\/p>\n

By doing the following:<\/p>\n

1. Monitor Their Social Activity<\/h2>\n

See what’s happening on their social channels and in their posts. Then ask yourself these three questions:<\/p>\n