{"id":1895,"date":"2018-07-19T19:21:46","date_gmt":"2018-07-19T19:21:46","guid":{"rendered":"https:\/\/www.siteuptime.com\/blog\/?p=1895"},"modified":"2018-07-19T19:21:46","modified_gmt":"2018-07-19T19:21:46","slug":"5-seo-tricks-every-small-business-should-add-to-their-arsenal","status":"publish","type":"post","link":"https:\/\/www.siteuptime.com\/blog\/2018\/07\/19\/5-seo-tricks-every-small-business-should-add-to-their-arsenal\/","title":{"rendered":"5 SEO Tricks Every Small Business Should Add to Their Arsenal"},"content":{"rendered":"

Digital marketing can be quite the beast, particularly when it comes to search engine optimization or SEO. If you’re a regular reader of the site, you know that when it comes to online marketing, SEO is pretty much the be-all-end-all.<\/p>\n

However, a lot of companies think they have to spend a fortune when it comes to their marketing efforts. In truth, the secret is to work smarter, not harder.<\/p>\n

Here are five SEO tricks guaranteed to help take your business to the top.<\/p>\n

1. Get A Google Plus Page<\/h2>\n

When it comes to social networks, Google Plus<\/a> is pretty much at the bottom of the heap. In fact, this may be the first time you’ve heard about Google Plus in years.<\/p>\n

But Google is adamant about supporting their social network and rewards users accordingly.<\/p>\n

Creating a Plus page for your business can result in all numerous benefits for your brand, including faster indexing increased visibility, and the ability to customize your better listing.<\/p>\n

Best of all, since Plus isn’t exactly the most populated network out there, using it will give you a huge advantage over your competition.<\/p>\n

2. Create Listings Everywhere<\/h2>\n

Speaking of listings, the more websites your brand has a page on, the better your visibility. Adding a standard NAP (name, address, phone number) to your listing is beneficial to business and customer alike.<\/p>\n

You’ll see an uptick in traffic to your website and your customers will have more ways to discover who and where you are.<\/p>\n

3. Optimize Your On-Site Content<\/h2>\n

Many businesses falsely believe that having a website is enough. While it’s a good start, what you do with that website is every bit as important as simply having it.<\/p>\n

You can optimize your website in a number of ways.<\/p>\n

First, be sure that includes a good balance of visuals and text. If a visitors check out your site and see paragraph after paragraph of text, you’ll likely notice a high bounce rate.<\/p>\n

And don’t forget to create page titles and add metadata, as well. These may seem like small elements, but they can have quite an effect on the success of your digital marketing campaign.<\/p>\n

4. Improve Your Site Speed<\/h2>\n

Page speed (or lack thereof, really) can be a silent killer. On average, you only have a few seconds<\/a> to give visitors the full experience of your website. Should you make them wait, they’ll have no problem turning back and heading to the competition’s site.<\/p>\n

Minimize your plugins, reduce image size, and eliminate redirects to see faster loading times.<\/p>\n

5. Pick Perfect Keywords<\/h2>\n

Finally, make sure that you’re using the right keywords in your site’s content. Picking the right keywords can be difficult, and you may need a bit of help.<\/p>\n

Company websites like https:\/\/www.climbingtrees.com\/<\/a> can help you pick the best keywords for your industry based on Google Adwords’ metrics.<\/p>\n

Implement These SEO Tricks Today<\/h2>\n

If your digital marketing campaign has hit a bump in the road, using these five SEO tricks may just get you the results you’ve been looking for.<\/p>\n

And remember, great SEO starts with great websites. Sign up for an account<\/a> today keep your website live 24\/7.<\/p>\n","protected":false},"excerpt":{"rendered":"

Millions upon millions of people use Google every day, so you’ve got to use every SEO tool in the book to boost your website’s search rankings. Here are 5 SEO tricks that will do just that.<\/p>\n","protected":false},"author":5,"featured_media":1896,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[110],"tags":[],"yoast_head":"\n5 SEO Tricks Every Small Business Should Add to Their Arsenal | SiteUptime Blog<\/title>\n<meta name=\"description\" content=\"Millions upon millions of people use Google every day, so you've got to use every SEO tool in the book to boost your website's search rankings. 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