{"id":43,"date":"2013-01-24T08:22:33","date_gmt":"2013-01-24T08:22:33","guid":{"rendered":"http:\/\/www.siteuptime.com\/blog\/?p=43"},"modified":"2013-01-24T08:22:33","modified_gmt":"2013-01-24T08:22:33","slug":"cloud-services-and-your-sites-uptime-what-you-need-to-know","status":"publish","type":"post","link":"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/","title":{"rendered":"Cloud Services and Your Site\u2019s Uptime: What You Need to Know"},"content":{"rendered":"

If your website struggles with server lags or occasional downtime issues, it can hinder your biz. But if your site becomes inaccessible without your knowledge<\/em>, you may end up facing a much harsher set of consequences: lost revenue, disappearing data, angry customers \u2013 or worse<\/em>. Moreover, nothing gives a website a bad rep in an industry like frequent outages and server slowdowns.<\/p>\n

These are all great reasons to employ a website uptime monitoring service<\/a>. However, you should also stay on top of the actual factors that could potentially lead to website downtime. Of course, there\u2019s the obvious stuff: keeping an eye out for traffic spikes, staying up-to-date with your server status, and routinely checking for errors or other on-site issues.<\/p>\n

Here\u2019s what most webmasters don\u2019t<\/strong><\/span> know: cloud services have the unique ability to disrupt a website\u2019s otherwise smooth uptime track record. It\u2019s a newer problem, so it\u2019s been largely ignored. Recently, however, a few well-known websites have done an excellent job of bringing some much-needed attention to the matter.<\/p>\n

Cloud Services: Risky for Your Website<\/h1>\n

Read Write<\/a> recently published an excellent write-up about cloud services, and the author expertly laid out the mechanics of their effect on website uptime. He pointed out that a great many websites rely heavily upon external (cloud) services. Think apps such as social media feeds, advertising plugins, or even third-party analytics. If any one of these cloud services happen to punk out, your website could pay dearly in the form of slow loading speeds, empty pages, or even by going offline.<\/p>\n

The article pointed to the recent (and now infamous) Amazon and GoDaddy site downtime incidents that triggered a wave of panic and lost revenue following the blackout last year. Sites such as these are considered \u201ctoo big to fail,\u201d but at the end of the day, they\u2019re just websites like yours. As their unexpected downtime proved, outages can happen to the big guns, too. It doesn\u2019t matter how well known the company behind the cloud service on your site may be \u2013 if it crashes, you could still<\/em> go down with the ship.<\/p>\n

In the piece, readers were also reminded about an incident back in May that stemmed from the widespread use of a defective Facebook \u201cLike\u201d button. When webmasters attempted to add the button to one of their pages, it would prevent the entire page<\/em> from loading for visitors.<\/p>\n

Don\u2019t Shortchange Your Customers<\/h1>\n

Over at Modernize<\/a>, Ryan Hughes recently mused about where<\/em> exactly the blame should fall for massive cloud service outages like these. He suggests that webmasters may be lured into a false sense of security by the brand names behind all those questionable cloud apps. Many make the mistake of failing to properly investigate the mechanics of the tools before plugging them into their sites.<\/p>\n

Further, he wonders whether webmasters themselves <\/em>seek to use free services simply to cut costs and have someone to blame when the lights go out. This, he notes, would be much simpler (and cheaper!) than creating and implementing their own apps for their own websites.<\/p>\n

Key Takeaways for Your Site<\/h1>\n

According to Read Write\u2019s article, the bottom line is this: as a webmaster, you should always <\/em>have your finger on the pulse of your website. This means understanding all the moving parts \u2013 including<\/em> third-party plugins and cloud services. What\u2019s more, you should know where these services originate from and put in the hard work of investigating the source\u2019s security strength and operational fortitude.<\/p>\n

Hughes, on the other hand, says your primary concern should be your responsibility to your customers. For him, that translates to investing in your own original apps and services that you\u2019ll be able to monitor and control internally.<\/p>\n

No matter which route you choose, remember this: if GoDaddy, Facebook, and Amazon taught us anything last year, it\u2019s that keeping a close eye on your website uptime is especially <\/em>vital when you\u2019re using cloud apps and services. However, when you\u2019re a busy webmaster, constant uptime monitoring doesn\u2019t exactly fit into your schedule.<\/p>\n

That\u2019s exactly why Site Uptime<\/a> offers 24\/7 website uptime monitoring and instant SMS alerts for webmasters. When you implement our monitoring service, you protect the investment you worked so hard to build.<\/p>\n","protected":false},"excerpt":{"rendered":"

If your website struggles with server lags or occasional downtime issues, it can hinder your biz. But if your site becomes inaccessible without your knowledge, you may end up facing a much harsher set of consequences: lost revenue, disappearing data, angry customers \u2013 or worse. Moreover, nothing gives a website a bad rep in an […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[9,12,85,99,103],"yoast_head":"\nCloud Services and Your Site\u2019s Uptime: What You Need to Know<\/title>\n<meta name=\"description\" content=\"Understanding the potential negative effects of cloud services on your website uptime is vital for your biz. Site Uptime explains why.\" \/>\n<meta name=\"robots\" content=\"index, nofollow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cloud Services and Your Site\u2019s Uptime: What You Need to Know\" \/>\n<meta property=\"og:description\" content=\"Understanding the potential negative effects of cloud services on your website uptime is vital for your biz. Site Uptime explains why.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/\" \/>\n<meta property=\"og:site_name\" content=\"SiteUptime Blog\" \/>\n<meta property=\"article:published_time\" content=\"2013-01-24T08:22:33+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\">\n\t<meta name=\"twitter:data1\" content=\"SiteUptime\">\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\">\n\t<meta name=\"twitter:data2\" content=\"3 minutes\">\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#organization\",\"name\":\"Site Uptime\",\"url\":\"https:\/\/www.siteuptime.com\/blog\/\",\"sameAs\":[],\"logo\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#logo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/www.siteuptime.com\/blog\/wp-content\/uploads\/2016\/11\/logo.png\",\"width\":268,\"height\":67,\"caption\":\"Site Uptime\"},\"image\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#logo\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#website\",\"url\":\"https:\/\/www.siteuptime.com\/blog\/\",\"name\":\"SiteUptime Blog\",\"description\":\"Website Monitoring\",\"publisher\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":\"https:\/\/www.siteuptime.com\/blog\/?s={search_term_string}\",\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/#webpage\",\"url\":\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/\",\"name\":\"Cloud Services and Your Site\\u2019s Uptime: What You Need to Know\",\"isPartOf\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#website\"},\"datePublished\":\"2013-01-24T08:22:33+00:00\",\"dateModified\":\"2013-01-24T08:22:33+00:00\",\"description\":\"Understanding the potential negative effects of cloud services on your website uptime is vital for your biz. Site Uptime explains why.\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/\"]}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#\/schema\/person\/ecbbd500e464bba4b18227fa3c2f30e2\"},\"headline\":\"Cloud Services and Your Site\\u2019s Uptime: What You Need to Know\",\"datePublished\":\"2013-01-24T08:22:33+00:00\",\"dateModified\":\"2013-01-24T08:22:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/2013\/01\/24\/cloud-services-and-your-sites-uptime-what-you-need-to-know\/#webpage\"},\"publisher\":{\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#organization\"},\"keywords\":\"cloud,cloud services,site uptime,website downtime,website uptime\",\"articleSection\":\"Industry News & Information\",\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#\/schema\/person\/ecbbd500e464bba4b18227fa3c2f30e2\",\"name\":\"SiteUptime\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/www.siteuptime.com\/blog\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/545f4b9369e0c592d416b5cf9f580773?s=96&d=mm&r=g\",\"caption\":\"SiteUptime\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","_links":{"self":[{"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/posts\/43"}],"collection":[{"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/comments?post=43"}],"version-history":[{"count":0,"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/posts\/43\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/media?parent=43"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/categories?post=43"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.siteuptime.com\/blog\/wp-json\/wp\/v2\/tags?post=43"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}