{"id":509,"date":"2017-05-11T17:12:30","date_gmt":"2017-05-11T17:12:30","guid":{"rendered":"http:\/\/blog.siteuptime.com\/?p=509"},"modified":"2017-05-12T17:18:59","modified_gmt":"2017-05-12T17:18:59","slug":"big-data-and-cybersecurity-how-big-data-will-affect-the-future-of-cybersecurity","status":"publish","type":"post","link":"https:\/\/www.siteuptime.com\/blog\/2017\/05\/11\/big-data-and-cybersecurity-how-big-data-will-affect-the-future-of-cybersecurity\/","title":{"rendered":"Big Data and Cybersecurity: How Big Data Will Affect the Future of Cybersecurity"},"content":{"rendered":"<p>Big data and cybersecurity are at odds with each other.<\/p>\n<p>On one hand, <a href=\"http:\/\/www.businessinsider.com\/big-data-is-the-future-of-marketing-2012-7\">big data is essential to marketing campaigns<\/a>. On the other, however, it requires that we sacrifice some degree of cybersecurity.<\/p>\n<p>How exactly, though, will big data affect cybersecurity in the future? How will it exploit cybersecurity? How will it inspire changes in how we secure our data on the web?<\/p>\n<p>From the cloud to artificial intelligence, we&#8217;ll be exploring how big data and cybersecurity interact with each other. That said, don&#8217;t go anywhere just yet. You&#8217;ve got a lot to learn.<\/p>\n<h2>Cloud Control<\/h2>\n<p>The cloud has changed how we store data in today&#8217;s world. We&#8217;d say that the change has been overwhelmingly positive.<\/p>\n<p>Unfortunately, though, this change has also welcomed data theft on a few occasions.<\/p>\n<p>Just last year, <a href=\"http:\/\/www.foxbusiness.com\/features\/2016\/12\/16\/why-hackers-love-cloud.html\">Fox Business published an article<\/a> about why the cloud attracts hackers. According to Thomas Barrabi, &#8220;a major company&#8217;s cloud system is a treasure trove.&#8221; Such cloud systems can house &#8220;millions of bank account logins, email addresses and Social Security numbers.&#8221;<\/p>\n<p>Several major companies have already experienced data breaches in the age of information. Yahoo, for example, experienced a data breach only a few years ago.<\/p>\n<p>Even so, companies continue to rely on the cloud in the workplace. Some companies even share a majority of their information with employees via the cloud.<\/p>\n<p>So is this dependence on the cloud necessarily a bad thing?<\/p>\n<p>Not exactly.<\/p>\n<p>As it turns out, <a href=\"https:\/\/www.nytimes.com\/2017\/01\/23\/insider\/where-does-cloud-storage-really-reside-and-is-it-secure.html\">the cloud is pretty secure<\/a>. New York Times writer Quentin Hardy actually writes that most cyber attacks &#8220;hit traditional servers.&#8221; As a matter of fact, &#8220;none of the most catastrophic hacks have been on the big public clouds.&#8221;<\/p>\n<p>Still, we shouldn&#8217;t rest easy. Clouds contain massive amounts of sensitive data. There is no reason to think that big data and cybersecurity\u00a0won&#8217;t bump heads in a major way.<\/p>\n<h2>Artificial Intelligence<\/h2>\n<p>Artificial intelligence has become trendy over the past decade or so. Companies are using chatbots to converse with customers. Other\u00a0processes are slowly being automated as well.<\/p>\n<p>But what does artificial intelligence actually have to do with big data and cybersecurity?<\/p>\n<p>This <a href=\"https:\/\/hbr.org\/2017\/04\/ai-adds-a-new-layer-to-cyber-risk\">Harvard Business Review article<\/a> should give you some idea.<\/p>\n<p>The article&#8217;s contributors assert that &#8220;AI adds a new layer to cyber risk.&#8221; They give numerous reasons for the increase in risk.<\/p>\n<p>One of the biggest reasons they give for the increase?<\/p>\n<p>Less human labor.<\/p>\n<p>The article&#8217;s contributors point out that chatbots and other automated processes can be used by hackers to steal data. Yes, humans program chatbots. Humans, though, unlike chatbots, can&#8217;t be hacked.<\/p>\n<p>Despite these concerns, automated processes are here to stay. Luckily for us, there is hope for the security of our data in the future.<\/p>\n<p>Companies need only balance &#8220;the demands between automation and information security.&#8221; They can do so by &#8220;making cybersecurity integral &#8211; not an afterthought &#8211; to an organization&#8217;s information structure.&#8221;<\/p>\n<p>The integration is easier said than achieved. With the right cyber professionals, though, it&#8217;s more than doable.<\/p>\n<h2>New Lines of Defense<\/h2>\n<p>We hope that we haven&#8217;t been too glum thus far. We just want to be honest about how big data and cybersecurity play together.<\/p>\n<p>We also, however, want to highlight some ways in which big data can be good for cybersecurity.<\/p>\n<p>In this section, we&#8217;ll go over some of the initiatives that can be taken in the future. Not only that, but we&#8217;ll talk about some initiatives that are already underway.<\/p>\n<h3>Data Storage<\/h3>\n<p>We&#8217;ve touched on some major concerns about storing data in the infamous cloud. Consequently, you already know that\u00a0<a href=\"http:\/\/www.cnbc.com\/2017\/04\/12\/global-investors-lose-billions-to-cyber-attacks-report-says.html\">major companies and investors have been hit hard by hacks<\/a>.<\/p>\n<p>You might not know that even governments have identified cyber attacks as <a href=\"http:\/\/www.reuters.com\/article\/us-obama-budget-cyber-idUSKCN0VI0R1\">major threats<\/a> to their infrastructures.<\/p>\n<p>Ex-president Obama, for instance, began a counterattack on cyber attackers early last year. He called for &#8220;a surge in funding to counter cyber security threats.&#8221; His top intelligence official had actually concluded that &#8220;computer attacks were among the most imminent security challenges facing the United States.&#8221;<\/p>\n<p>His top intelligence official had actually concluded that &#8220;computer attacks were among the most imminent security challenges facing the United States.&#8221;<\/p>\n<p>What types of changes in infrastructure, then, did the Obama administration have its eyes on?<\/p>\n<p>Well, for one, data storage. Obama signed an &#8220;executive order creating a permanent Federal Privacy Council.&#8221; The council &#8220;aims to connect privacy officials across the government to develop comprehensive guidelines for how personal data is collected and stored.&#8221;<\/p>\n<p>Obama signed an &#8220;executive order creating a permanent Federal Privacy Council.&#8221; The council &#8220;aims to connect privacy officials across the government to develop comprehensive guidelines for how personal data is collected and stored.&#8221;<\/p>\n<p>The administration also prioritized hiring qualified professionals to handle data. Keep reading to find out more about these cyber professionals.<\/p>\n<h3>Cyber Professionals<\/h3>\n<p>As we stated above, government officials wanted to &#8220;expand efforts to attract and retain qualified cyber professionals.&#8221;<\/p>\n<p>Perhaps doing so seems somewhat easy. After all, the government seems to have an almost endless amount of resources.<\/p>\n<p>Unfortunately, though, finding qualified professionals to manage big data is not a walk in the park.<\/p>\n<p>Wall Street Journal contributor John Jordan beat the government to the punchline in 2013. Jordan wrote an article titled, &#8220;<a href=\"https:\/\/www.wsj.com\/articles\/SB10001424052702304526204579102941708296708\">The Risks of Big Data for Companies<\/a>.&#8221;<\/p>\n<p>In that article, Jordan surmised that companies weren&#8217;t ready to handle big data. He even went so far as to say that &#8220;many companies don&#8217;t have the skills to work with big-data tools.&#8221;<\/p>\n<p>As it turns out, he was right. Companies are struggling under the weight of all of the data they&#8217;ve amassed. If that info is compromised, so is their credibility.<\/p>\n<p>In any case, companies have started to see the error of their ways. Recent data breaches have opened their eyes. Their epiphany has led them to sniff out qualified cyber professionals.<\/p>\n<p>Their epiphany has led them to sniff out qualified cyber professionals.\u00a0Hopefully, those professionals will handle their big data and cybersecurity concerns skillfully.<\/p>\n<h2>Big Data and Cybersecurity Will Continue to Duke It Out<\/h2>\n<p>The new changes in how companies deal with data are reassuring.<\/p>\n<p>And, in some ways, we have big data to thank for those changes.<\/p>\n<p>Still, big data and cybersecurity will continue to battle things out for years to come.<\/p>\n<p>So what can you do to keep your data safe?<\/p>\n<p>We&#8217;ll give you 2 tips, the first of which is to <a href=\"http:\/\/blog.siteuptime.com\/2016\/07\/19\/what-to-include-in-your-internet-security-policy\/\">tighten up your internet security policy<\/a>. Make sure that your employees know what the procedure is and that they follow it.<\/p>\n<p>Our second tip? Secure everything, from <a href=\"http:\/\/blog.siteuptime.com\/2016\/10\/18\/secure-website-hackers\/\">your company&#8217;s website<\/a> to your Twitter account. You&#8217;ll never regret the extra security.<\/p>\n<p>Want more tips on how to keep your data safe? <a href=\"https:\/\/siteuptime.com\/contact.php\">Reach out to us<\/a>. We&#8217;re just a phone call or email away.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cybersecurity is constantly improving and facing new challenges. Click here to learn how big data will affect the future of cybersecurity!<\/p>\n","protected":false},"author":1,"featured_media":540,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[107],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Big Data and Cybersecurity: How Big Data Will Affect the Future of Cybersecurity | SiteUptime Blog<\/title>\n<meta name=\"description\" content=\"Cybersecurity is constantly improving and facing new challenges. 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