{"id":896,"date":"2017-08-28T19:40:11","date_gmt":"2017-08-28T19:40:11","guid":{"rendered":"https:\/\/blog.siteuptime.com\/?p=896"},"modified":"2017-08-28T19:40:11","modified_gmt":"2017-08-28T19:40:11","slug":"the-importance-of-uptime-when-you-buy-sell-online","status":"publish","type":"post","link":"https:\/\/www.siteuptime.com\/blog\/2017\/08\/28\/the-importance-of-uptime-when-you-buy-sell-online\/","title":{"rendered":"The Importance of Uptime When You Buy &#038; Sell Online"},"content":{"rendered":"<p>What&#8217;s the purpose of a website if it&#8217;s unavailable?<\/p>\n<p>If you use the Internet to buy &amp; sell, your site needs to load and function properly every hour of every day.<\/p>\n<p>Without a working website, users cannot enjoy the service you provide. Want to learn about site uptime? Looking to ensure that your website is up and running around the clock?<\/p>\n<p>Continue reading to learn all about website availability.<\/p>\n<h2>Understanding Site Availability<\/h2>\n<p>Uptime is defined as the period of time that your website is operational. Having 100% uptime is impossible. The key is to have as little downtime as possible.<\/p>\n<p>Your hosting company&#8217;s service level agreement should list an uptime percentage. With these percentages, a decimal can make a world of difference.<\/p>\n<p>Consider these uptime translations.<\/p>\n<p>Five minutes of downtime a year translates to 99.999% uptime. A 99.99% uptime equates to 53 minutes of downtime a year. And a 99.9% uptime translates to 8 hours and 45 minutes of downtime a year.<\/p>\n<p>You&#8217;ll want to aim for at least 99.9% yearly uptime.<\/p>\n<h2>Uptime is a Must to Buy &amp; Sell Online<\/h2>\n<p>Be sure that your hosting company provides an acceptable downtime percentage.<\/p>\n<p>As someone in the buy &amp; sell industry, high levels of downtime can be costly. When your site is down, you risk loss of business.<\/p>\n<p>The amount of profit loss will depend on your hourly earnings. For bigger companies, minutes of downtime can equal <a href=\"http:\/\/www.rypmarketing.com\/blog\/509-how-much-revenue-does-google-lose-during-10-minutes-of-downtime.whtml\">hundreds of thousands of lost dollars<\/a>.<\/p>\n<p>No matter if you sell <a href=\"http:\/\/www.saveritemedical.com\/products\/3m-tegaderm-transparent-film-1626w-dressings-4-in-x-4-3-4-in\">tegaderm dressing<\/a> or pet products, uptime is crucial.<\/p>\n<p>It&#8217;s safe to say uptime is pertinent to your business&#8217; success. Here are 5 ways to ensure uptime for your buy &amp; sell website.<\/p>\n<h2>1. Prepare for Component Failures<\/h2>\n<p>Failures happen, and more often than not, they&#8217;re unpredictable. Hardware can fail as it ages. Software can go down because of corruption or a virus.<\/p>\n<p>To avoid downtime when failure hits, be sure to:<\/p>\n<ul>\n<li>Implement data backups<\/li>\n<li>Know your hosting availability SLAs<\/li>\n<li>Use security management<\/li>\n<\/ul>\n<h2>2. Upgrade Without Downtime<\/h2>\n<p>As time passes, your system will require updates. In fact, updates are a must to ensure the integrity of your data.<\/p>\n<p>In the future, plan to make upgrades to:<\/p>\n<ul>\n<li>Hardware<\/li>\n<li>Devices<\/li>\n<li>Software<\/li>\n<li>Operating systems<\/li>\n<\/ul>\n<p>Usually system upgrades require downtime. However, there are options to upgrade without rendering your website unreachable.<\/p>\n<p>Consider using <a href=\"https:\/\/technet.microsoft.com\/en-us\/library\/cc738051(v=ws.10).aspx\">server clustering<\/a> as well as managed hosting services.<\/p>\n<h2>3. Use a Monitoring Service<\/h2>\n<p><a href=\"http:\/\/blog.siteuptime.com\/2017\/08\/15\/5-big-reasons-your-business-needs-website-monitoring\/\">Monitoring services<\/a> ping you web servers every few minutes. If a ping is unsuccessful, you are notified.<\/p>\n<p>These services are useful for when the site isn&#8217;t actively monitored.<\/p>\n<p>Imagine your website going down in the middle of the night when you&#8217;re sound asleep. Without knowing, your site could be down for hours.<\/p>\n<p>Ensure the monitoring service you choose is reputable.<\/p>\n<h2>Monitoring Services You Can Trust<\/h2>\n<p>Looking for top-notch monitoring services? Want to know when your website is down before your customers do?<\/p>\n<p>If so, SiteUptime can help.<\/p>\n<p>Our services can notify you via SMS or email when your website goes down. We even offer an alternative check to minimize false positives.<\/p>\n<p>We value site uptime just as much as our customers do.<\/p>\n<p><a href=\"https:\/\/siteuptime.com\/contact.php\">Contact us<\/a> today to learn more about our monitoring services. Ensure you never lose a sale to a broken website.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you buy &amp; sell online, your website needs to be online, every time. Read on to discover why site uptime is such a crucial component to your success.<\/p>\n","protected":false},"author":5,"featured_media":897,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[109],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Importance of Uptime When You Buy &amp; Sell Online | SiteUptime Blog<\/title>\n<meta name=\"description\" content=\"When you buy &amp; sell online, your website needs to be online, every time. 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