If you want to run the best vape shop, you’ll have a lot of competition.
In fact, there are over 35,000 vape shops in the US.
Beating out the competition means having a quality product. Perhaps even more important is the presentation. You need to be convenient, accessible, and attractive.
How can you do that? With a mobile app.
Read on to learn more!
The Demographic Reality
Every business has a target audience. Even the best vape shop is at the mercy of demographics.
When you consider this, it’s easy to see the value in a mobile app. Millenials and younger Gen X-ers are probably your largest vape-friendly audience. They’re also more likely to look for things on their smartphones.
If you want to sell a product, you need to go where the money is. There’s only one way to do that: a sustained commitment to meeting your demographics.
Browsing Is Changing
The way people browse is changing. In 2016, mobile browsing finally surpassed desktop browsing.
If you want your online vape store to be successful, you need to get clicks. Not having the right technology at your disposal can make it impossible for this to happen.
Without a mobile-friendly presence, you’ll be missing out on the majority of your customers. A mobile site complete with an e-commerce app can make it happen.
The Best Vape Shops Help People Find Other Products
Running a vape shop isn’t just about selling e-cigs and juices. You also want to be a guide to anything connected to vape culture.
There are a number of things you’ll want to help people buy. This includes everything from electronic cigarettes to dry herb vaporizers and a new bong. Your goal is to know the interests of your customers and help them get the products they want.
Being a helpful presence is a lot easier when you have a vape shop app. With the app, it’s easier to collect data points about your audience and figure out exactly what they want.
You have to be aware of your role in helping your customers. An app is one of the best ways to accomplish that.
The Power of Push Notifications
A lot of customers don’t buy things the first time they visit a site. Oftentimes, people will browse for something, put it in their cart, and leave it for later.
There are several ways to get around this. When it comes to reminding people that they have a purchase to make, push notifications are the best.
Being able to send people push notifications will lead to huge income boosts. Make sure you use these to give your app the ROI it deserves.
Check Your Site
A mobile app can do great things for your website. However, it isn’t helpful if the site is down.
At Site Uptime, we provide detailed website monitoring. We make it easier for you to know when your website is down.
This is the only way to make sure a technical error doesn’t cost you money and customers.
Interested in learning more? Please sign up today!