5 Reasons Why You Need to Invest in Intuitive Design for your Website

intuitive design

A fantastic looking website is a must. And of course, it needs to load quickly as well. But there’s one design element that stands above the rest: intuitive design.

In this instance, think of intuitive as easy to use. Really, it’s that simple!

At the end of the day, visitors are willing to forgive a site’s flaws as long as it’s intuitive and easy to use. Still not convinced? Here are 5 reasons to implement an intuitive design.

1. There’s No Need To Reinvent The Wheel

When a business is told its site needs a redesign, they really hear, “Your website needs to be built back up from scratch.”

But a new design doesn’t necessarily mean a revolutionary overhaul.

Many think that a usability overhaul means scrapping everything from the current website. Ultimately, this isn’t necessarily how it always pans out.

There are likely plenty of great things about a site that can be incorporated into the new, more usable site.

It isn’t always necessary to reinvent the wheel. When it comes to web design, simplicity is king.

2. Intuitive Design Factors Into SEO

Regardless of scope and size, every website needs to focus on SEO. Ultimately, if a site wants to land on the much-cherished front page of Google, they’re going to need to play by Google’s rules.

Google understands that the user’s experience matters more than anything else.

That’s why it has tweaked its algorithm to encourage websites to create easy to use websites. Should a site focus on usability and design, it’s possible that the site may see a boost in ranking.

But should a business neglect intuitive design, there may be consequences. Namely, the business’ SERPs will be lowered dramatically, or de-indexed entirely.

3. An Intuitive Design Leads To Better Conversion Rates

Imagine a trip to the grocery store. After crossing everything off of the grocery list, it’s finally time to check out.

After placing everything on the belt, the cashier smiles at you and says, “Great, now just create an account. Then, wait for the confirmation email. Then, continue with the transaction.”

Sounds like a nightmare, doesn’t it? But this is how many eCommerce sites function. And worst of all, there’s no reason for a cumbersome checkout.

Businesses that want to see increased conversion rates need to put design first. Think about the end user and their needs.

Make things as easy as possible for them — it’ll pay off in the end.

4. Great Design Often Translates To Mobile

As of two years ago, more people search for goods and services on mobile devices than on desktops.

Accordingly, a usable site doesn’t stop with a desktop experience. Most site creation tools allow for 1:1 desktop to mobile parity.

No need to worry about whether or not that great new site will look good on a phone!

5. Great Design Places The Customer First

Great design needs to focus on one thing and one thing only: the end user. If this sounds familiar, it’s because this is one of the keystone concepts of business.

The customer always comes first, and that shouldn’t exclude the digital world. An intuitive site shows that a business cares about its customers and values their time.

And people will notice, have no doubt. This Betterment review specifically refers to how easy the program is to use. Don’t ignore great design, because customers certainly aren’t.

Customers Crave Usability

An intuitive site is an absolute must for businesses of all sizes. Whether serving a few or a few thousand, it’s important to keep the customer in mind at all times.

And part of keeping the customer in mind is making sure they have access to a site at all times. Therefore, it’s important to invest in regular, thorough website monitoring.

Sign up a free account today, or get in touch with any questions or concerns.

Why Your Adult Website Needs Server Uptime Monitoring

server uptime

Your business relies on the Internet.

In fact, every business now relies on the Internet. Even traditional, brick-and-mortar businesses report that maintaining an online presence has led to boosted sales and consumer interactions.

Your adult website, though, is run solely through the Internet. So if you experience an issue with your website, you experience an issue with your business. One such issue you may experience is hiccups in your server uptime.

What Is Server Uptime?

Server uptime refers simply to when your server is up and running smoothly. The site loads without trouble and videos don’t experience shuttering or go blank.

In contrast, server downtime refers to when your server goes down. With the server down, visitors–potential customers–can’t access your content.

There are measures you can take to prevent issues with your server uptime. The most common and reliable one is server uptime monitoring.

Why Your Adult Website Needs Server Uptime Monitoring

There are several reasons why you should seriously consider having your website’s server uptime monitored.

1. Knowing Your Site’s Stats At All Times

Many moderation services give you the option of keeping track of your adult website’s day-to-day operations. Such operations aren’t exclusive to just whether or not your website is running.

These services allow you to check whether or not you have too many elements on your adult website. Adult websites are known for having element-heavy content, but there is such a thing as having too much content.

When your site has too much content, it will load at a sluggish pace. If your site takes longer than a few seconds to load all content, viewers will go where they won’t have to wait as long.

Many moderation services also allow you to see your search engine ranking. You’ll be notified if you make it into Google’s top-10 search results.

2. Addressing Decreased Search Engine Rankings

Nowadays, search engine optimization is all the rage when it comes to online marketing. The reason why is because search engines are how we find things. From Johnny Depp’s birthday to how nuclear fission works, search engines are the most convenient way to find any piece of immediate information.

Search engine technology has improved by leaps and bounds in the past few years. Now search engines have “red flags” they look for when they compiling results. Sites that have these red flags are ranked lower than those that don’t.

Server downtime is a huge red flag. If your site is down for more than one or two days, search engines such as Google will place it at the bottom of their results.

3. Maintaining Your Loyal Customer Base and Sales

Maintaining a strong traffic-to-lead conversion is important. What’s even more important is maintaining a loyal customer base.

Whereas leads come and go, loyal customers come and go and then come back again. They spend more money on you, and they’ll forgive you if you make a mistake. Loyal customers are the ones who stick with your business through thick and thin.

There are numerous adult websites out there offering much the same content as your website. The competition is stiff.

If your website is down for any period of time, those loyal customers won’t be able to access your services. They can’t renew their subscription, rent an escort, or view any live shows. As a result, they will go elsewhere on the Internet.

That equals lost revenue for you.

It isn’t a huge shock. When Amazon’s website crashed in June of 2007 for a few short hours, the Internet superstar lost over $3,000,000 in revenue. Luckily, it’s a big enough company that it was able to recover from the blow.

The adult website industry doesn’t have that financial cushion. It banks on providing new content quickly. As such, it’s imperative that your website be up at all times.

4. Addressing Poor Site Performance

Adult websites are element-heavy.

They feature long videos with a list of suggested videos below the main show. A lot of times, those suggested videos run previews to give viewers a taste of what’s in store.

Adult websites also feature a lot of images. Escort services typically have a page on which all available escorts are listed along with a photo of them. To learn more about escort services, check out Angels of London’s website.

Then there are the live shows to consider. Many adult websites feature live feed as part of their push to constantly add new content.

To provide that live feed, your adult website’s server has to be in tip-top condition. Live feed supported by a less than stellar server will frequently shutter and freeze. That’s if the feed loads at all.

5. Preventing Hackers and Other Cyber Attacks

The threat of hackers and cyberspace attacks is higher than ever.

When a hacker breaches your adult site’s security, he or she can cause some serious damage. And we’re not just talking about short-term, server downtime damage.

First, a hacker can insert malicious code into your website. What that code does is limited to the hacker’s imagination.

The malicious code can simply shut down your website for a time. It can also cause a virus to automatically be downloaded to all browsers’ computers.

Consider the Ashley Madison hack of 2015. The hackers posted the site’s customer list, which included some customers’ full names. The post led to permanent reputation damage for both Ashley Madison and some of its customers.

Adult website browsing and subscription is a private, personal choice. Most customers who go to adult websites don’t want their friends or family to know.

As a business owner, you want to make sure your website is known as a reputable, trustworthy source for adult entertainment. Server moderation can alert you when suspicious activity or a data breach occurs. That way, you can address the issue swiftly and prevent any more damage from occurring.

Need Server Uptime Monitoring? Contact Us!

At SiteUptime, we understand your business relies on your website to maintain sales and your loyal customer base. We also understand your security and performance concerns.

For all your server uptime moderation needs, please don’t hesitate to reach out to us. We’ll be happy to set you up with a reliable moderation plan!

5 Strong Site Analysis Tools for Your Origami Website

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A good origami website needs to be easy to find, have a comprehensive set of diagrams and load quickly. If your potential visitors are looking free origami instructions & diagrams, they want to find a site they can rely on.

Site analysis tools can help make sure your website is running as smoothly as possible.

If you’re new to website analysis or if you’re looking to maximize your success, try these 5 site analysis tools.

1. Google PageSpeeds Insights

Google has created a simple tool for website analysis. It rates your site on s simple score of zero to 100. A top score means that your site is optimized for speed and responsiveness.

The mobile version shows how your site will look on phones and tablets, which has become important as mobile traffic overtakes desktop usage.

Google PageSpeeds Insights also offers suggestions on how to fix your site. The user experience category rates how easy your site is to use, gives recommendations and shows how quickly your page renders.

2. Pingdom

Pingdom is the go-to tool for page loading time. It rates each aspect of your site from the time it takes to load CSS files to the queuing for database queries. Each aspect is given a rating from A to F, with a short recommendation on how to fix each issue.

By breaking down the page size by content type, Pingdom’s analysis allows you to see how long it takes to load assets. Compare load times for embedded videos versus the images of free origami instructions & diagrams that you offer to optimize your site.

3. GTmetrix

GTmetrix is similar to Pingdom in its style and delivery. It offers 5 different sections including video, history, and PageSpeed. Its waterfall breakdown shows a similar letter rated analysis to Pingdom.

It’s a free tool that can be used to test your page from several different locations. With the international reach of origami, you want to be accessible from around the globe. Their analysis also allows you to compare browsers so that you can measure how your site looks best.

Compare user data to browser analysis so that you can prioritize any changes you need to make.

4. Webpagetest

Webpagetest offers a different set of tools than the other website analysis software on the market. You can choose from 25 different browsers to see how your site is optimized. It also offers 40 different locations you can request your site from, to make sure you’ve prioritized your user base.

Webpagetest allows you to disable Javascript, spoof user agent strings and ignore SSL certificates to give you comprehensive feedback.

5. SiteUptime

SiteUptime has most everything listed above with some extra features. It allows you to get SMS updates for monitoring your account.

SiteUptime gives monthly email updates with their free accounts. Sign up for a paid account and you can receive graphical reports, DNS monitoring, and a public status page.

Optimize your Free Origami Instructions & Diagrams Page Today

It’s important to your users that when they find an origami site with all of the content they want, that the site works every time they visit.

If you need help analyzing the needs of your site, contact us for a consultation.

Why Every Site Needs a Web Page Monitor for Content

web page monitor

Some of the biggest SEO mistakes involve a website’s content. Not only does it need to be high-quality, it needs frequent updating and to be effectively tracked. A web page monitor is the best way to keep a close eye on these critical elements.

If you’re running a business and rely on your web presence to bring in new customers, search engine optimization needs to be a top priority. The number of key elements required for good SEO can make this a daunting task.

Using web monitoring services has become commonplace for webmasters wanting to stay on top of their site’s performance.

If you’re still asking yourself what exactly a web page monitor does and why they are so important, you’re in luck. Let’s look at several ways they work to help you manage content.

Fresh Content Is a Must

A website is an ever-evolving thing. At least, it needs to be in order for search engines to pay any attention to it. Every time a website gets updated, it not only increases interaction with visitors to the site, it changes the way a webpage gets ranked.

When you frequently add quality content in the form of new web pages or blog articles, search engines will come to the site in order to index it. Each time the search engine “robots” see that relevant content has been added to your site, you have a better chance of a higher ranking. For example, this pet crate company website includes blog articles that will help drive relevant traffic to the site.

This means that keeping track of site content will quickly become a big challenge. A website monitoring service will act as a running inventory for all this fresh content.

Let’s look at some specifics of what it will do.

  • Provide a content roadmap
  • Track duplicate content
  • Identify ownership of different content
  • Help remove out-of-date content

Doing all of these things manually could quickly turn into a huge headache. Plus, if you ever plan on migrating to a content management system, the information tracked by a site monitor would be a great resource.

Weeding out Redundant Content

Once a site starts building up a healthy content catalog, there is a higher chance of redundant information. Pinpointing content that needs to be removed or edited is a primary advantage of a good content inventory.

Knowing where and when redundant information has occurred allows you to quickly fix the problem by determining what needs to stay and what needs to go. This is great because you now have the chance for more content updates for search engines to index.

A good inventory provided by a web page monitor is especially important if your site has a blog with multiple contributors. Constantly updated content is good, but it can get out of control without a tracking system.

Having the ability to regularly run new inventories will keep you on top of any duplicate information on your site so it stays as relevant as possible.

Tracking Keywords

Good keyword placement is undoubtedly one of the major factors in a website’s ranking. Putting new content out there provides the opportunity to optimize for success with relevant keywords that will attract the right visitors.

Google Analytics has stopped revealing referral data related to keywords. But by organizing your content and keyword placement you can make sure you’re getting found for the right search queries. This also allows you to deduce which keyword phrases are bringing visitors to your site.

This can be extremely difficult and time-consuming to do yourself, especially if you’re adding lots of new content. This is where a site monitor can work wonders.

A web page monitor can help by tracking the keywords to provide you with data that will show what’s working and what’s not. It will let you know which keyword phrases are bringing people to the site.

This information will help you properly spread different keyword phrases throughout blog articles and web pages.

Link Management

Link building is another crucial SEO component related to content. Search engines analyze links in order to rank a website’s popularity and determine if it’s a trusted site or spam. All these factors play into a website’s ranking.

Establishing a good link structure takes a lot of time. Once these links are in place and start aging, they can become difficult to keep track of.

Over time, you will likely run into the issue of broken links. This is harmful to your SEO rankings, so you’ll need to get a handle on them. A web page monitor will help by finding these broken links so they can get removed or fixed.

Quality backlinks to your site are also necessary for getting higher rankings. It’s important to always remain on the lookout for backlink opportunities.

But not just any backlink will help your site. In fact, untrusted backlinks could actually hurt your SEO.

There are also other factors that come into play such as anchor text and rankings of referring pages. All the sudden managing backlinks may seem overwhelming if you’re doing it yourself.

A web page monitor will help by providing updates on new links to your site, reports on old or broken links and can provide statistics on competitor sites. Some tools even provide information on how to create natural backlink strategies.

This quick analysis will allow you to determine the most valuable backlinks and identify opportunities for new ones.

Control Your Content with a Web Page Monitor

SEO can be a mysterious thing to figure out, but it’s certain that good content is one of the most crucial factors in getting good rankings. But web content can also be deceptive. There are more critical factors involved in successful content than you may think.

Using the service of a good website monitor will save you time in tracking content and gathering information that helps with SEO campaigns. It may be time to ditch your spreadsheet and get better control of your site content.

SiteUptime offers trusted website monitoring services. Contact us today to learn more.

How Real Time Network Monitoring Can Save You Money

real time network monitoring

When Amazon’s site was down a few years ago, the e-retail giant lost over $66,000 per minute.

Though your own losses might not be as large, a downed website will have no less of a significant impact on your profits. The best way to ensure you get your site up and running again as quickly as possible?

Through real time network monitoring. Not only does real time monitoring allow you to collect invaluable data and notify you of site issues faster. It can also save you serious money.

How?

Read on to find out.

You’ll Avoid Security Breaches With Real Time Network Monitoring

Whether you’re a commercial e-retailer like Source 4 Industries ladders or an influential style blogger who makes money from ads, you know that hacking can cost you big.

Sometimes, hackers will even hold your data and website for ransom. This means you could be forced to pay tens of thousands of dollars to regain access to your site.

Real-time monitoring means you’ll stop more of these threats before they destroy your business. It’s also far less expensive to act proactively.

Your file integration and visitor log will be monitored. You’ll get a notification when a potential intruder is identified. Your inventory will even be evaluated in real time to check for inconsistencies.

You’ll Have More Time — And Money — For Selling

It’s not just about the money network monitoring saves you in case of an emergency. You also have to think about how real-time monitoring gives you more time to make more income.

Of course, if your website is rarely down, your customers will always be able to make a purchase.

But more importantly, you can avoid making physical checks. Basic things like an unplugged cable or broken modem are monitored for you.

Additionally, these monitoring services can also check on your bandwidth use. This is especially beneficial if you’re using cloud-based service. Then, you’ll know how much space and Internet access you’ll need, so you won’t have to overspend on storage space.

Finally, these services will help you to be able to better understand your current web traffic. This means that if your site experiences a sudden drop-off in hits, you can identify the reason why much more quickly.

For example, is it an issue of site speed? Or, is it a problem with mobile-friendliness? Once you know what’s causing the problem, you can fix it without having to take your site offline.

Pro Tip: For best results, look for a monitoring company that guarantees a minimum of 99% uptime.

Ready For Real Time Network Monitoring?

Thanks to this post, you’re now aware of only a few of the many benefits of real time network monitoring.

But to ensure you get all the monitoring benefits listed here, you need to work with an uptime service you can trust.

That’s where we come in.

Spend some time on our website to learn how our real time network monitoring services can help you to spend less time — and money — on network maintenance. Click here to register for your account, and stop losing business to network failures.

The Top 8 Reasons Behind a Website Crash

website crash

If your website takes more than two seconds to load, 14% of your customers will leave and find another place to shop.

Imagine what your customers would do if your website was unavailable for more than two seconds.

That’s why a website crash simply isn’t an option for online businesses.

Take a look at the most common causes of website crashes so you can stay on top of them and keep your website running.

1. Code Errors

Sometimes your website crashes because you, or someone else who has access to your website, accidentally broke the web code.

This usually happens because someone messes something up while they’re doing maintenance or updating the website. If you experience a website crash after you know someone was working on it, then it probably crashed because of a code error.

2. Virus Attacks

Attacks are the other extreme a website crash. These attacks could be from bots or actual people maliciously trying to hack into your website.

There are a lot of bots on the internet, and a lot of them carry virus software. They are like the insects of the internet. They crawl around the internet and try to find websites they can break into.

If one gets attracted to your website, the rest will swarm, usually causing your website to crash. The bots don’t even have to even break in to make the site shut down.

3. Hackers

Another type of website attack comes from hackers, people deliberately trying to break into your website.

One of the easiest hackers attacks is called a DDoS, or Distributed Denial of Service attack. This means the hacker overwhelms your website with traffic from all kinds of sources. If the hacker is successful, your website will crash.

There are many other kinds of hacker attacks that can also cause damage to your website.

4. Plugin/Extension Errors

A plugin or extension are pieces of software that add onto your website and give it additional features. In other words, they let your website display content and functions that weren’t originally part of your site.

Think of it this way, you buy a new phone, but it doesn’t have any way to store or play music. So you download a music app, and now your phone can play music, something it wasn’t able to do before.

The problem with plugins and extensions is that they’re made by other people you don’t know. Some of those creators may make one that isn’t very stable and others may make a great plugin but fail to update it.

Whether the plugin or extension is just not made very well or not updated, they can sometimes give out. When that happens, your whole website can crash.

5. Service Provider Error

This error is one of the most frustrating to sit through because you can’t do anything about it.

A web hosting service providers are what make your website show up on the internet. You can’t have a website unless it is being hosted, or in the simplest way to put it stored, by a service provider.

Unfortunately, even service provider websites can go down, meaning your website will go down also. It could be for any number of reasons, including maintenance or any of the same things that could happen to your website.

Service providers always get their servers up and running again, usually pretty quickly too, but until they fix it, you just have to wait patiently.

6. Hosting Error

This kind of fits right in with the last error, but sometimes your website can go down because you don’t have a large enough hosting plan.

Maybe you forgot about your plan and haven’t updated it since you started your website, or maybe your website just had a sudden growth.

Either way, as your website continues to develop and get more traffic, your hosting plan should grow with it. If your hosting plan is too small and a lot of people try to get onto your website, it will shut itself down.

Fortunately, this error is a simple fix. Just contact your hosting providers and select a larger plan.

7. Domain Error

Your domain may be a few small words, but it is one of the biggest parts of your website.

Your domain name is the address to your website. If you invited someone over to your house but didn’t give them the address, they wouldn’t be able to find the house. The same thing happens with a domain name. If people can’t find your domain, they can’t find your website.

And domains do expire.

If your domain expires, your website will no longer appear online.

Make a habit of checking the expiration date of your domain to make sure it never expires.

8. Traffic Error

This just means too many people tried to visit your website at once.

You know on Black Friday when so many people rush into a store at once things end up breaking and people get hurt? When too many people visit your website at once, it kind of becomes its own little Black Friday.

You probably remember back in 2015 when the theater websites crashed because so many people were trying to buy tickets to “The Force Awakens.” It’s the same thing for your website.

If too many people try to look for exterminators reviews near Rock Hill SC and the Go Forth website isn’t ready, it could crash. Make sure that your server can handle a sudden rush of traffic so that doesn’t happen to you.

What Can I Do to Fix a Website Crash?

Generally speaking, no matter what problem you’re having, you should contact your web hosting service provider.

They should be able to help you figure out any problem you’re having, especially if it is a problem hosting problem. That being said, they should help you with other website problems as well.

Stay on Top of It and Stay Patient

Every website crashes at some point. It is unavoidable. When it happens to you, stay calm and be patient. Work with your service provider to get your website back up and running, and if they can’t help you, find someone else who can.

To key to dealing with a website crash is to get your website back up as soon as possible.

Looking for some ways to improve your website? Don’t forget to check out these 5 networking tips!

10 Reasons Every Website Needs Remote Service Monitoring

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Remote service monitoring is an essential part of running a business today. By using this tool, you can know exactly when your website is struggling with downtime and figure out exactly what to do about it.

It can be difficult to manage your site without using this incredible tool. At the same time, a lot of people think they can go without it.

In some ways, the reason for this is good. Running a business requires skepticism. At the same time, there are problems associated with not using this incredible tool. So look at these ten reasons you need it.

Remote Service Monitoring Gives You The Best Technology

You can try to monitor your site in-house. But this isn’t the best idea. Simply put, if you want to do this properly, you need to make sure you have the best technology at your disposal.

Remote service monitoring services give you that technology and put it in the hands of experts who know how to use it. This system gives your small business the power of silicon valley, and it’s great news for anybody who wants to use high-quality technology at an affordable price.

Avoid Wasting Campaign Money

A high-quality digital marketing campaign can cost you up to $300 an hour. And the expenditure is well worth it.

Having a good digital marketing campaign can bring in clicks and visitors to your site. This means that you need to spend the campaign money you have on making your digital presence visible.

But it isn’t worth it if nobody can see it. Losing $300 to an hour of site downtime can be incredibly damaging to your reputation.

It can also be damaging to your wallet. So make sure you avoid wasting your campaign money.

Save Money

A lot of people are in the business of helping others save money. So it’s great for a company dedicated to providing affordable auto insurance to be able to save money helping customers read more about Atlanta rates.

Handling network monitoring in-house can mean either overspending or underdelivering. So make sure you use remote service monitoring to make the service affordable.

Get The Edge Over The Competition

Whether it’s service uptime or network optimization, a good business should be dedicated to getting the edge over the competition.

Remote service monitoring is one of the best ways to be better than the people you compete with. Because, while everybody is checking to make sure their site is up, this is the best way to become immediately aware of what your situation is and what you can do about it.

Improve Your Site’s Security

It’s important to have a secure site. Problems ranging from DDOS attacks to ransomware attacks are plaguing businesses. So if you want to fight back, you’ll need to do everything you can to improve your security.

Remote service monitoring is one of the best ways to do it. Not only will it let you know the instant an attack hits, but it will also let you know what vulnerabilities exist within your system.

It’s impossible to function without a secure site. So make sure you use this service to improve your own security situation.

Know If It’s Time To Switch Providers

A lot of people don’t know whether or not they should switch hosting providers. This is because it can be difficult to see exactly how often our site is down.

This is particularly true if you’re always checking from a specific computer or location. if this is the case, you may think the problem is with your wireless internet connection.

Seeing the reality of your connection can make it easy to see if your service provider is the problem. And if it is time to switch, it’s best to do it sooner rather than later.

Manage Your Site On The Go

We all hope that a cyber-attack will happen at a convenient time. But it probably won’t.

If somebody attacks your site while you’re away, it’s still your responsibility. Make sure you use remote service monitoring so you can manage your site while you’re away.

Avoid Digital Disaster

Downtime can be toxic for a website. If you want to avoid digital disaster, you need monitoring.

This is the only way to be prepared for unexpected server problems and cyber-attacks alike. So instead of spending thousands of dollars on a potential problem, you can have peace of mind and deal with it immediately.

Be The First To Know If There’s A Problem

If there’s a problem with your website, you want to be the first to know. This is why remote monitoring services can work.

By getting notified as soon as something is wrong, you don’t need to worry about losing customers due to a long outage. This also makes it a lot harder for your competitors to pounce on your downtime to make some money.

Business owners need to know what’s wrong. Remote monitoring can make it happen.

Prevent Long-Term Downtime

Long-term downtime is one of the worst things that can happen to your company. After a week-long website outage, you’re pretty much back to square one when it comes to digital marketing.

You can lose a lot of money due to a long-term service outage. But you don’t have to! Use remote monitoring to avoid this extremely serious problem.

Get Monitored

Monitoring can play a big role in your business’ strategy. If you want security, the ability to react, and peace of mind: you need to have your site monitored.

With SiteUPtime, you can have your website monitored entirely for free. This gives you the time and energy to focus on other things instead of worrying about whether or not your server is online. So make the leap and try remote monitoring today.

5 Reasons Web Server Monitoring Is A Must For Your Photo Blanket Website

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Running an online business can be a great way to make some extra money, be your own boss, or start an exciting career.

But running a web-based business isn’t without its challenges.

One major challenge that online business owners struggle with is keeping their site running, addressing downtime, and protecting their site from cyber attacks.

Luckily, web server monitoring can eliminate those challenges, and make it easy to provide great customer service every time! Keep reading to learn more about why web monitoring is essential or every photo blanket company.

1. Building a Reputation for Your Company

When it comes to operating a photo blanket shop, your website is everything.

Customers expect to be able to visit your site at any time and design an awesome blanket. If your website is constantly experiencing downtime, customers aren’t going to be impressed.

With web server monitoring, you’ll know the moment that your site goes down. That way you can react and get it up and going again, without hurting your company’s reputation.

2. Prevent Lost Sales and Leads

Downtime on your website means that customers aren’t able to buy off your site. It also means that new customers won’t even be able to visit your website for the first time.

Lost sales and leads can be devastating for a company that does all of its business online. Make sure that your photo blanket business is landing as many sales as possible by investing in monitoring to keep your site running smoothly, and to allow you to fix it right away when it isn’t.

3. Fast Reactions to Security Threats

By the year 2021, cyber attacks are estimated to hit $6 trillion a year.

If you think that your business is too small to be the target of these attacks, think again. Over 40 percent of all cyber attacks target small businesses.

Protect your photo blanket business by using web server monitoring to detect attempted attacks as soon as they happen.

When they do, make sure to address the attacks as quickly as possible. You’ll need to warn your customers that an attack on their information may have occurred, and take actions to prevent any future attacks from happening.

4. SEO Strategies

A little known risk of not investing in web server monitoring is a negative effect on any SEO strategies that you’ve been implementing on your website.

Even though monitoring won’t directly affect your site, prolonged or repeated downtime will cause Google to rank your site poorly for bad performance.

5. Less Work and Stress for You

When you’re running a business, constantly worrying about your website being down or being attacked by cybercriminals is the last thing you’ll want to do. If your site does go down or experience a cyber attack, you’ll have to spend tons of time fixing it and reversing any damage that’s already occurred.

That time would be much better spent expanding your business, implementing marketing tactics, and more.

Spend your time on more productive tactics by leaving your web monitoring to the professionals. Running a photo blanket company can be a rewarding and exciting choice. Click here for more ideas of what a successful photo blanket business could be.

Implement Web Server Monitoring Today

Keep your site up and running and find out the moment that attempted cyber attacks occur by investing in web server monitoring.

Leave the monitoring to us, and we’ll alert you by phone, text, or email when a problem arises on your website. Contact us today to see how our monitoring can help keep your website running smoothly!

Will The Next Solar Flare Affect My Site Uptime?

solar flare

Solar flares are natural occurrences that happen when magnetic energy built up in the solar atmosphere is released all in one go.

This is why you can sometimes spot sudden variations in brightness on the sun’s surface.

There are plenty of reasons your website might crash, but did you know a solar flare could potentially cause uptime issues for your site?

Today we’re discussing how this is possible, and how you can prepare.

Ready to learn more? Let’s go!

How Could a Solar Flare Affect My Uptime?

Solar flares can interrupt connectivity and cause electrical issues, whether through the grid or through your solar installation system.

When they occur, huge bursts of radiation are released. The levels of radiation and energy emitted are what help scientists classify their severity.

The amount of energy released by certain flares can amount to as much as a billion hydrogen bombs. All this energy and radiation can interfere with satellite signals.

How To Cope With Uptime Disruptions

Uptime disruptions or crashes caused by a flare can be extremely frustrating, as they are completely unpredictable. They are manageable, however, and even more so when you have web server monitoring support to cover you.

Below are a few ways you can mitigate any damages:

Multiple Server Checks

Solar flares don’t happen at the same time everywhere around the world because, due to differences in latitude, the sun is in different parts of the sky depending on where in the world you are.

Due to this, the disruptions of a solar flare can span a series of days in different parts of the world. Thankfully, website monitoring services offer a quick, efficient and automated means of checking your website’s availability.

Multiple servers around the world can be checked simultaneously. This allows analytics to be reviewed regularly, ensuring maximum traffic can access your site day or night, regardless where in the world you are.

Make Updates

Should you find your uptime has been disrupted, it may be worth making updates to your website and systems to inform potential clients of the glitch.

Do this via any social media channels you may have, as well as directly via your website. Covering all bases is essential to keeping clients in the loop. Communication is key.

Also, see if there’s anything in your website’s code that could be improved to better weather future disruptions.

Be Prepared for Future Crashes

To make sure you’re prepared for any future crashes, whether they’re brought on by another solar flare, a natural disaster, or connectivity issues, you’re going to need to make some preparations.

DNS and Database Backup

Invest in a DNS backup service, and be sure to regularly back up your database.

The only thing worse than a crash is a crash you’re not prepared for that wipes all your progress and updates. Being prepared this way eliminates that eventuality.

Monitoring Service

This is where we come in.

Downtime can cost you. For this reason, monitoring your website is crucial. Our experts can help protect your website from harmful attacks, preventing costly downtime.

Our Free, Standard, and Pro accounts offer varying levels of protection and services that could be of great help the next time a solar flare decides to show up. For any queries, contact us to get started today!

5 Competitor Monitoring Tips to Steal Away Customers

competitor monitoring

You’ve got it going on. A cool website, a service that alerts you if it goes down, and great content.

But if you want that content to outshine the rest, there is another thing you absolutely must do.

You must start competitor monitoring.

Engaging in this analysis will give you insight into what works, what doesn’t work, and it will enable you to compare how you’re performing against others in your industry.

All of which might beg the question:

How Can I Perform Competitor Monitoring?

You have to adopt the attitude of a spy.

You won’t actually be breaking into your competitors’ businesses at night or engaging in any illegal activity, but you will be observing them from afar. How?

By doing the following:

1. Monitor Their Social Activity

See what’s happening on their social channels and in their posts. Then ask yourself these three questions:

  • What are they sharing?
  • How do they talk to their customers?
  • What topics are performing well for them?

You can start by setting up Facebook and Twitter lists.

From your personal profile (rather than your business one), you can like or follow your competitors’ pages on relevant social channels. Then you can organize them into lists.

By doing this, you can easily monitor their content by regularly clicking through to the list. No need to visit their profile page or hope that it shows up in your newsfeed organically.

You might want to consider a social listening tool too. HootSuite, for example, allows you to set up streams focusing on specific profile pages and hashtags.

2. Research Their Most Shared Content

Tools like BuzzSumo are great for allowing users to search for the most shared content by topic, as well as by brand. This is key in competitor monitoring.

You need only enter a subject or keyword, and you’ll be given a list of content sorted by popularity. You’ll then be able to see if your competitors are performing well enough to make the list.

You’ll also see if there are competitors on that list you hadn’t previously considered.

3. Study Their Blog Comments

Scrolling through blog comments might unearth a negative comment or unanswered question from a customer. Take a mental note of how your competitors typically respond or react to negative feedback.

For example, let’s say you’re selling outboard jets. Not a hugely competitive market. But you might stumble across a competitor’s site and find some unhappy customers to whom your competition hasn’t bothered to respond.

These are potential new customers for you. Just don’t respond to the competitor’s blog. That’s sloppy spy work.

4. Get the Buzz from Google Alerts

Google Alerts is the main go-to for monitoring online mentions. And unlike BuzzSumo and Hootsuite, it’s free!

You can set up alerts for mentions of your competitor’s brand name, product names and the owner’s full name. Then whenever any of these are mentioned across the web – either negatively or positively – you will be alerted.

This includes blogs, other web pages, and even news articles.

5. Check out Their Amazon Reviews

This only works, of course, if your competitors use Amazon to sell their products. But if they do, this is a great place to watch for negative reviews.

Sure, you won’t be able to respond to comments. But you can use the information to improve your own product.

Get Into Spy Mode

Keeping an eye on what your competitors are doing across all verticals will help to ensure that your content remains stronger than the rest.

And if you have any questions about the best way to remain alert to your own website and server, contact us. After all, you definitely can’t beat the competition if you don’t even know your site is down!