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The Importance of Uptime When You Buy & Sell Online

What’s the purpose of a website if it’s unavailable?

If you use the Internet to buy & sell, your site needs to load and function properly every hour of every day.

Without a working website, users cannot enjoy the service you provide. Want to learn about site uptime? Looking to ensure that your website is up and running around the clock?

Continue reading to learn all about website availability.

Understanding Site Availability

Uptime is defined as the period of time that your website is operational. Having 100% uptime is impossible. The key is to have as little downtime as possible.

Your hosting company’s service level agreement should list an uptime percentage. With these percentages, a decimal can make a world of difference.

Consider these uptime translations.

Five minutes of downtime a year translates to 99.999% uptime. A 99.99% uptime equates to 53 minutes of downtime a year. And a 99.9% uptime translates to 8 hours and 45 minutes of downtime a year.

You’ll want to aim for at least 99.9% yearly uptime.

Uptime is a Must to Buy & Sell Online

Be sure that your hosting company provides an acceptable downtime percentage.

As someone in the buy & sell industry, high levels of downtime can be costly. When your site is down, you risk loss of business.

The amount of profit loss will depend on your hourly earnings. For bigger companies, minutes of downtime can equal hundreds of thousands of lost dollars.

No matter if you sell tegaderm dressing or pet products, uptime is crucial.

It’s safe to say uptime is pertinent to your business’ success. Here are 5 ways to ensure uptime for your buy & sell website.

1. Prepare for Component Failures

Failures happen, and more often than not, they’re unpredictable. Hardware can fail as it ages. Software can go down because of corruption or a virus.

To avoid downtime when failure hits, be sure to:

  • Implement data backups
  • Know your hosting availability SLAs
  • Use security management

2. Upgrade Without Downtime

As time passes, your system will require updates. In fact, updates are a must to ensure the integrity of your data.

In the future, plan to make upgrades to:

  • Hardware
  • Devices
  • Software
  • Operating systems

Usually system upgrades require downtime. However, there are options to upgrade without rendering your website unreachable.

Consider using server clustering as well as managed hosting services.

3. Use a Monitoring Service

Monitoring services ping you web servers every few minutes. If a ping is unsuccessful, you are notified.

These services are useful for when the site isn’t actively monitored.

Imagine your website going down in the middle of the night when you’re sound asleep. Without knowing, your site could be down for hours.

Ensure the monitoring service you choose is reputable.

Monitoring Services You Can Trust

Looking for top-notch monitoring services? Want to know when your website is down before your customers do?

If so, SiteUptime can help.

Our services can notify you via SMS or email when your website goes down. We even offer an alternative check to minimize false positives.

We value site uptime just as much as our customers do.

Contact us today to learn more about our monitoring services. Ensure you never lose a sale to a broken website.