Are you looking for ways to ensure your automotive site is more secure?
According to Sophos Labs, 30,000 websites are hacked each day on the Internet. In today’s digital age, your website can be the first (and only) impression you make on a potential customer.
Besides having a professional look, you also need your website to be safe for your visitors.
Read on to learn more about how to be sure you have a secure site.
Choose a Reputable Web Host
The web host you choose plays an important role in your website’s security.
A reputable web host has security features on its server that benefit your automotive business and website visitors.
You should look for features, such as a Secure File Transfer Protocol (SFTP). This is a network protocol that allows file transfers and downloads over a secured channel.
Many web hosts also have a feature that lets you back-up the files on your website. This helps you ensure the content of your site will not be lost and is accessible in the event of an unexpected emergency.
Protect Personal Information
Your automotive website will benefit from protecting the personal information of your visitors.
According to Mozilla, over half of the Internet is now encrypted. But what does this mean?
When a website is ‘encrypted’, that’s a fancy way to describe how sensitive information is received on a website. This means that it is harder for a would-be thief to decipher.
Secure sockets layer (SSL) is one popular way to protect information. This is a security technology that scrambles personal information and credit card data so that it doesn’t get into the wrong hands.
Let’s take, for example, the situation where someone visits your site looking for the best tonneau cover for any truck. If they find one they like on your site and decide to pay online, they want to know their information is protected.
SSL is a good way to send a message to prospects that you’re serious about the security of their data.
Stay Up to Date on Security Updates
There are constantly new security threats to websites on the internet.
According to a report by Symantec, over one million new malware threats are released every day online. This means that you must stay up-to-date on patches and other security updates.
Don’t ignore requests for software updates. Pay attention to recommendations for increased security as conditions change online. By staying on top of new updates, you’ll develop a more secure site.
Wrapping Up: Create a Secure Site
Your website gives you an opportunity to present your business in a unique way. But it also gives you a chance to show potential customers that you care about their safety over the Internet.
At SiteUptime, we can create a secure online presence for your business and your customers. Contact us today to learn more about how we can establish better security measures on your site, email accounts, and more.