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Did you know that 88 percent of companies in America are marketing on social media? Social media marketing is as simple as having a presence on a social media platform. You don’t need to buy ads, and you don’t need to hire a social media manager. Those things do help, but you can reap the […]
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According to Forbes, 93 percent of online experiences begin with a search engine. While your website might offer loads of relevant, unique content to your customers, it’s not helping much without search engine optimization (SEO). With a tasteful strategy to top off your SEO, you can boost your website to the top of these search […]
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Did you know that for every $1 you spend on email marketing, you’ll earn $38? Email marketing has one of the highest ROIs, and it’s easy to see why. About 205 billion emails are sent every day, and the open rate is more than 50 percent. Clearly, if email marketing isn’t in your digital marketing […]
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What’s your ranking? Search rankings are the modern way to determine who’s who. It’s like the popular kid clique in high school that gets all the glory and praise. Marketers compete tirelessly to become part of the top search engine rankings, but how do they actually get there? Every search engine has an algorithm for […]
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In 2017, about half of all small businesses lacked a website. It’s easy to see why it’s so important for the rest to get on board with a business site. But even if you have a website now, there’s more work left to do. A small business website won’t do much to attract new customers […]
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You have a website, but do you know how well it’s working for you? A website that doesn’t perform well could be a disaster for your business. Your site’s speed can have an impact on search traffic and the user experience. How can you make sure that your site is running to meet these high […]
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Squarespace has proven to be an easy-to-use content management system that can help you create an elegant website fast. That’s a big reason why 1.5% of all websites turn to Squarespace. One feature that’s been getting a lot of attention is the Squarespace index page. Keep reading to find out what an index page is, […]
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Website security is critical, especially with the tools criminals are working with. Click here to find out what cyber security trends you can expect in 2019.
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