In fact, Did you know 40% of consumers will leave a website that takes more than 3 seconds to load?
If you’re a contractor, it’s important to have a website that can keep up with customer demands. And today’s customers demand that your website page load fats!
The best contractor websites are clean, fast, and easy to use. So, don’t sit around and lose clients by failing to make site improvements. Instead, get ahead of your competition, and create the speediest and most efficient website possible.
How can you improve your site speed to become one of the best contractor websites? Read on to learn 5 easy tips.
Tip 1: Check Your Actual Website Speed
To increase your website’s speed, you need to know what load time you’re working with. Google’s PageSpeed Insight tool will give you a thorough analysis on your page in under a minute. It’ll also give you a report for both mobile and desktop users.
If you want a second opinion, check out Pingdon, another free site that tests your load time and analyzes it.
Check out Homeclick if you’d like to see what a fast loading webpage looks like.
Tip 2: Optimize Your Images
While it’s important for the design of your website to be eye-catching, you need to make sure you’re optimizing speed and user efficiency. One way to do this is by optimizing and reducing the file sizes of your photos, which will reduce page load time.
To do that, compress your images using a free tool like TinyPNG. This will allow you to reduce file size without decreasing the quality of the image.
It’s also best to optimize all your images before you upload them to your server. With Google, you can also choose an option that lets you download your already optimized images so you can just upload them to your server.
Tip 3: Install a Caching Plugin
Caching plugins store a copy of a given web page in a couple locations. They do this so that your browser doesn’t need to go all the way back to the server every time you load the same page. By caching your pages, you can reduce the number of requests to your service, which will speed up load time.
A caching plug will make it easier for customers to easily view your different pages like “About Us”, “Contact Us”, and “Services”, etc.
Tip 4: Reduce the Number of Plugins on Your Site
While analytic plugins and performance ones are great, they lengthen the load time of your pages. Check your HTML code regularly to confirm that you still need all the plugins you’ve installed. Remove any that aren’t adding any additional benefits.
Tip 5: Consider a Dedicated Hosting Plan
To be one of the best contractor websites, you need to be using the best website host.
Many hosting services provide shared hosting, which means other websites are housed on the same server. If you go with a dedicated hosting plan, however, you can guarantee you’ll be the only one on a server, which will guarantee a faster website.
Final Thoughts on Being One of the Best Contractor Websites
If you want to find leads and generate revenue, you need a website that reflects your speed and efficiency as a contractor. By following these tips, you can increase website speed, retain customers, and get a lead against your competitors.
Once these tips begin showing real results, don’t forget to come back and share your experience with us.